Salesforce.com Inc., San Francisco, on Monday released Sforce 2.0, the newest application server for its CRM platform.
The app server, which will be delivered with Salesforce.com's Winter '04 release, is designed to let developers customize, integrate and extend the Salesforce.com CRM service to support their organizations' specific business requirements.
New features include:
- New Sforce controls allow developers to use various development environments to create and extend user interfaces with active custom content and new forms.
- Objects can be customized to match specific business needs. For example, to capture product return information, a custom object can now be created in Sforce specific to that business process. A Web services interface is automatically created for all custom objects, making them available for back office integration via the Sforce 2.0 Web services API.
- The Sforce 2.0 Web services API features the introduction of a new SOAP/WDSL-based API that makes an enterprise's data and business process model available within all "modern" development environments.
- New workflow controls can be developed to trigger business rules and automate processes, create escalation and routing rules and automate responses for handling online inquiries from multiple sources.